Boom Rock launches!
Ready to rock
Boom Radio launches its new sister station Boom Rock today (14th Feb 2024)
The station will dig deep into a rich repertoire and play ‘A world a rock music’: album rock, hard rock, psychedelic and prog, plus – folk, new wave and west coast favourites.
Station Identifications will feature a voice familiar to rock fans – the rasping tones of Tommy Vance, re-created with AI - by kind permission of Tommy’s family.
Heading up the offshoot is Gary Burton, hotfoot from New York, where he’s been living for 14 years, working in radio, writing and recording songs and even investing in a piano karaoke bar! His long UK radio career embraces BBC 6 Music, and Kiss.
“I’m excited to be back on UK national radio and becoming part of the Boom family. The music mix on rock will reflect the Boom Radio experience with loads of surprises and musical memories that boomers share”.
Gary will also host the station’s daily mid-morning show.
Nicky Horne is a key part of the line-up and has been involved in planning the new venture:
“My time at Boom is the best I have had in radio since the early days of Capital; and, honestly, the connections we are making with the audience, and their feedback shows that we have become a part of their lives.
I have missed though playing some of the rock music I love, and for us to now have radio station that will be playing the wide world of rock, not the same old tracks that are played over and over till you are sick of them, is truly thrilling.
Rock On!”
Nicky will host the Friday Rock Show and will reprise his 1970s Capital programme title Your Mother Wouldn’t Like It on Saturday afternoons – and Boom’s Roger Day will reflect on many of the album tracks he played in his pirate days.
Boom Rock is the third station in the Boom family of older-targeted stations; and launches on the third anniversary of Boom Radio which now attracts around two-thirds of a million weekly listeners.
Press. press@boomradio.co.uk
Listener comments: boom@boomradio.co.uk
Commercial enquiries: sales@boomradio.co.uk