Let Boom drive your business
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Boom represents the spirit of a generation. A UK radio station with real engagement and scale - targeting the 14m+ baby boomers.
Boomers are the original influencers now aged in their late 50s, 60s and 70s - who still feel young and seize every opportunity life offers, blessed with high spending power.
The presenters they grew up with play the songs with a deep emotional connection, spiced with some fresher tracks.
Boom helps Boomers live their best lives. They account for some 21% of the population - have a relatively high disposable income, are active and healthy - and are powerful consumers.
You've got a great brand - and we'd like to partner with you to spread the word about what you do.
Boom delivers a range of persuasive offerings - from spot airtime to sponsorship and powerful brand integration, where your messages sit alongside compelling editorial content on-air.
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